Logos designed by Corgan Design
Visual Identity
The logo or wordmark is only one element necessary to create a unique and successful visual identity (though it’s often the most memorable one!). Below are logos I designed for branding projects which were brought to life by developing a complete vibe, defined by typography, color selection, photographic style, and narrative tone of voice, to complete a full and layered identity.
Brand identity refresh and toolkit including logo design, color palette, typography, print and packaging collateral, and email template design for a handmade serving bowl studio in the Lower Hudson Valley.
Picturemark design for Philo Ridge Farm, a sustainable practices agricultural farm in Vermont, working with local growers and serving the community with seasonal market offerings. Creative Direction and full brand identity of Philo Ridge Farm by Alexander Isley Inc.
Visual Identity toolkit development, including logo, typography, color palette, imagery, capabilities deck design, and website consulting for a growing Diversity, Equity and Inclusion Consulting Firm in New York City.
Full brand identity and marketing collateral design for a work/hire-on-demand app, connecting ready and available workers with contractors and DIY homeowners. Deliverables included logo design, app/avatar design, color palette, typography, graphic elements, flyer design, vehicle wrap, and website consultation.
Logo design for an internationally ranked squash player—delivered concept.
Visual identity, packaging, and brand messaging for a boutique skin care and cosmetics company.
Logo design as part of a new brand identity and website design for a pioneering life sciences company specializing in targeted therapies for cancer treatment. Creative direction by Owl’s Head Solutions.
Logo Design for NYC architect firm. Creative Direction and full brand identity by Knell & Co.
Brand Identity toolkit including logo, typography, and color palette for an esteemed Washington DC area funeral home.
Brand identity, association blog design and member swag design for a lake and homeowners’ association in the Lower Hudson Valley, NY.
Website design with wordmark design for a midwifery practice in the Lower Hudson Valley. Deliverables included site design, typography, color palette, graphic elements, wordmark design.
Creative direction and logo designs by me, except for IFA Architect (logo design by me, creative direction by Knell&Co), and Philo Ridge Farm (picture mark concept treatment and design by me, brand creative direction and word mark by Alexander Isley Designers, Inc.).
